Most teams have a handful of AI “wins” in B2B sales - better emails here, smarter scoring there—but struggle to turn scattered use cases into a coherent, scalable revenue strategy. This session lays out a strategic framework RevOps can use to move from isolated AI experiments to an integrated, repeatable system that supports pipeline generation, deal execution, and expansion at scale. You’ll learn how to: - Move beyond tool-by-tool thinking to design an AI architecture that serves the entire B2B sales motion - Prioritize, sequence, and connect AI initiatives so they compound rather than fragment your data, processes, and workflows - Establish the foundations for scale - governance, measurement, and change management - so AI becomes core to how your sales org operates, not just a side project