17 April 2024 20:45 - 21:15
The evolution of leadership - The journey from CRO to CEO
Many of today’s successful CEOs have transitioned from the role of Chief Revenue Officer (CRO), bringing with them a wealth of experience in driving revenue growth and shaping business strategy.
As the role of the CRO evolves, so does the opportunity to step into broader leadership. Today’s CROs are not just responsible for driving sales; they are increasingly being called upon to lead entire organizations, shaping strategic direction, and ensuring long-term success.
But how can a CRO successfully transition into the CEO role?
This session will explore the key skills needed to make the leap from CRO to CEO, including leading cross-functional teams, refining strategic vision, and managing organizational change. Attendees will learn how to leverage their revenue-focused expertise to take on broader executive responsibilities, navigate complex business challenges, and drive holistic company growth.