Scaling a business globally in legacy industries is a complex challenge, but it also presents immense opportunities. Many leaders struggle with where to start, especially when navigating commercial scaling and operational hurdles. This session offers actionable insights for revenue leaders and executives aiming to expand internationally, drawn from the #leanmachine playbook and over a decade of real-world experience. What You’ll Learn: Key Success Factors: Whether introducing mobile payments from Scandinavia to Europe or expanding telco technology globally, certain principles remain consistent. Practical Strategies: Build high-performing teams, understand diverse markets, create impactful brands, and foster lasting relationships. Step-by-Step Guidance: Navigate global expansion effectively with a clear roadmap. Attendees will leave equipped with tools to overcome challenges and seize opportunities in global markets, ensuring their business thrives internationally.