Go-to-market runs on databases. Critical sales decisions are based on rows, columns and filters. But the best GTM teams aren’t buying more rows or better columns. They’ve moved beyond the database entirely. Join Al Simpson (Goodfit) to find out why revenue intelligence has broken out of the database, and how this reshapes revenue generation. What you can expect: - Why revenue intelligence is moving away from hard-coded, rule-based systems - and why LLMs alone cannot replace the database. - Real examples of intelligence vs tables and databases  - What you can do once you’re outside the database: Walk away with a clear view of the questions you can finally answer, and how those answers reshape business plans, territory planning, ICP definition, and account tiering.