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Nick
Buxton
GTM Practice Lead
Kyn Agency
Nick graduated second in his class from University with an Engineering degree and no prospects. So, he got a job at a local car dealership selling cars, which he was surprisingly (to him) good at. Wanting a bigger challenge, Nick landed his first B2B tech job in 2010 and hasen't looked back. Nick's spent the rest of his career building and leading high-performing revenue teams, driving growth from Seed to Series B and FTSE-listed businesses. Along the way, he's helped companies secure investment, scale their revenue engines, and achieve record-breaking results.
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20 March 2024 13:00 - 13:45
Panel | GTM alignment through shared revenue intelligence
When sales, marketing, and CS are working from different data, the cracks show up everywhere in missed forecasts, duplicated outreach, and deals that fall over at handoff. This panel brings together ops leaders from across the GTM to dig into what real alignment looks like when it's built on shared revenue intelligence. Key takeaways: - How to build a single source of revenue truth that all three teams actually trust and use - The most common alignment failures and the data problems underneath them - What changes in leadership conversations when your GTM teams are working from the same numbers