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Geoff
Smith
Head of Sales Operations
The Economist
Geoff has a deep understanding of Sales Operations processes and tools, with a strong drive for both day-to-day operations and long-term process optimization. He leverages his expertise in business process modeling to support system analysis, design, improvement, project management, and implementation efforts. By bridging business needs with technical requirements, Geoff enables greater efficiency, capability building, and scalable growth across the organization.
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20 March 2024 11:15 - 12:00
Panel: Keeping the pipeline clean- Best practices for data integrity and forecast accuracy
Pipeline health and data integrity are critical for accurate forecasting and scalable revenue growth. This interactive panel dives into the challenges of maintaining clean pipeline data and the strategies high-performing organizations use to overcome them. Topics include identifying and correcting data gaps, standardizing practices across sales, RevOps, and finance, and fostering behaviors that reinforce data quality. The session highlights how disciplined pipeline management drives more accurate forecasts, strengthens cross-functional alignment, and provides leaders with the insights needed to make confident, strategic decisions.