Accurate revenue forecasting is a critical driver of business success yet over 60% of companies struggle with forecast accuracy due to inconsistent methodologies and siloed data. This session explores proven forecasting methodologies and frameworks used by high-performing organizations, from bottoms-up and top-down approaches to hybrid models. Attendees will learn how to select the right framework for their business, standardize processes across teams, and leverage technology to turn raw data into actionable insights. Practical examples show how structured forecasting enables leaders to make confident, strategic decisions and drive predictable growth.