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Caroline
Maloney
Global Head of Sales Enablement
The Travel Corporation
Caroline Maloney is the Global Head of Sales Enablement at The Travel Corporation, where she leads global enablement strategy across contact centers and sales teams. Her work focuses on helping revenue teams build practical systems that improve sales performance at scale. Before moving into enablement, Caroline spent nearly a decade in sales roles and has spent the past five years designing training programs, sales frameworks, and AI-enabled enablement strategies that help sellers perform at their best. Earlier in her career, Caroline worked as a professional actress, an experience that still shapes how she approaches storytelling, communication, and training today. She is passionate about helping sales teams adopt AI in ways that actually make their work easier, smarter, and more focused on what matters most: building real customer relationships and closing meaningful deals.
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29 January 2026 14:00 - 14:30
How to use AI to audit and improve deal quality
Every seller has done it. You open your pipeline at the start of the quarter and stare at 60+ open opportunities, wondering… which of these are actually real? Some deals are stalled, some should have closed months ago, some are quietly dying, and some are hiding real revenue that no one is paying attention to. Most sellers are expected to manage this manually. In this session, we'll explore how to use AI to audit and cleanse your pipeline so that sellers can focus on the opportunities most likely to close. Instead of staring at a crowded CRM and guessing where to focus, you will learn how to build custom AI assistants that analyze your pipeline for you. These bots can scan opportunity data, surface signals, identify risk, and highlight the deals that deserve immediate attention. But the real power is not the AI itself. It is the framework you give it. We will cover how to: - Identify “low-hanging fruit” opportunities that are closest to closing - Spot stalled deals and hidden pipeline risk - Surface overlooked opportunities that still have strong buying signals - Prioritize outreach based on deal health, engagement, and timing - Build custom GPTs or AI assistants that continuously audit your pipeline